Twitter is working to add a new shopping section for brands

-
Twitter is working to add a new shopping section for brands

Twitter's 'Shop Module' launched in the US on Wednesday and it offers a carousel of products for visitors to browse



Micro-blogging giant Twitter is working to add a new feature to its platform that allows businesses to add a shopping section to the top of their profiles.

According to The Verge, Twitter's 'Shop Module' launched in the US on Wednesday and it offers a carousel of products for visitors to browse. Tapping a product will link to a listing with the option of making a purchase without ever leaving the micro-blogging platform. "The pilot is currently limited to iOS devices for people who use the service in English", Twitter said.

"People talk about products on Twitter every day, so we're excited about how this early exploration of the Shop Module can build a bridge between people talking about and discovering products on Twitter to actually purchasing them," Twitter added in a statement.



https://twitter.com/verge/status/1420398674467753986

The pilot is only available with a small number of brands for now, including GameStop, Arden Cove, and around ten others. The company did not reveal a timeline for when it might expand to more brands.

On a related note, other social media platforms- Facebook, Instagram, WhatsApp, and Pinterest have also introduced new features to turn their services into shopping destinations, and even Twitter has a history of experimenting to add a 'Buy' button directly into tweets. However, it officially dropped the feature in 2017.

As per The Verge, Twitter's 'shop module' pilot comes as the platform is exploring ways of making money beyond showing ads.

This year, the micro-blogging site has announced a paid subscription service with access to premium features, as well as plans to let users charge for access to exclusive content, and a Tip Jar feature for one-time payments.


https://www.digpu.com/technology-news/twitter-is-working-to-add-a-new-shopping-section-for-brands

Comments

Post a Comment

Popular posts from this blog

Lathi Charge: A legalised method of police brutality

-
Image
"Every blow on our bodies this afternoon is like a nail driven into the coffin of British imperialism." These were the precise words of Sher-e-Punjab Lala Lajpat Rai when he got brutally " lathi-charged " by the law enforcers of Colonial India while he was protesting against the Simon Commission in October 1928.  Punjab Kesari Lajpat Rai eventually succumbed to his injuries, and his death gave off the spark for vengeance in the heart of numerous Indian revolutionaries. In December 1928, Shahid-e-Azam Bhagat Singh and his compatriot Shivam Rajguru assassinated the Lahore Assistant Superintendent of Police (ASP) John Saunders to avenge the murder of their mentor. "Lathi-Charge" has remained one of the most brutal and sensitive issues for Indians since the bygone days of the Indian National Movement. Thus, even after 75 years of liberation, India and her children continue to writhe under pain brought on by police brutality and paranoia. Both the Indian Penal
Read more

India-Japan Business Summit Ignites New Collaborative Opportunities for Trade and Investments

-
Image
The recent India-Japan Business Summit, organized by the Bangalore Chamber of Industry and Commerce (BCIC) in association with the Indo-Japan Business Council (IJBC) and Title Partner and Knowledge partner PwC, highlighted the potential for collaboration between Indian and Japanese companies to boost the state's vision of one trillion-dollar economy by 2032. Themed "Make in India with Japan for the Globe," the summit gathered prominent speakers who emphasized multiple industry verticals such as defense, aerospace, manufacturing, information technology, and the chemical industry as potential areas for bilateral trade and investment expansion. During the event, the Japanese Consul General in Bengaluru, Tsutomu Nakane, expressed Japan's eagerness to explore numerous opportunities in both nations, fostering business growth and prosperity. Nakane emphasized that cooperation between Japan and Karnataka enhances bilateral relations and holds great significance for the global
Read more

Recruitment Scams and Paper Leaks in India: How the deserving youth of India is getting smothered under an obsolete system

-
Image
" India is an over populous country. " This statement is hardly news to anyone, but very few of us know that the average age of an Indian is just 29 years old. Hence, India is a fairly young country with a strong demographic dividend. However, the ambitions and dreams of millions of Indians lie stranded despite their ability and competence. Each new year brings fresh new hopes for millions of aspirants. These young people have expressed their strong will by deciding to dedicate the prime of their youth to preparing for numerous government examinations. In a country where social class divisions continue to be a notable phenomenon in determining one's future, Government jobs and recruitments offer the only genuine means for attaining an egalitarian society. Today, even this little scope for upliftment gets marred under the evils of Paper leaks and Recruitment scams. The problem of the youth, in essence, is the problem of the nation, and it is high time we illustrated the gr
Read more