Gurbaksh Chahal’s startup is changing the way marketing works for brands with the help of AI
A few years ago, Artificial Intelligence seemed like a distant dream, but now it’s an everyday reality. From chatbots to self-driving cars, AI is learning more about humans and simultaneously assisting them to make everyday life easier. AI is now increasingly being used in creating digital marketing strategies and has proven to be way more effective than traditional marketing methods. Jumping on to the bandwagon of AI operated marketing, Indian-American entrepreneur Gurbaksh Chahal founded RedLotus. Chahal is a serial entrepreneur and philanthropist who is using AI to completely revolutionize the way digital marketing works for brands. Born in a small town in Punjab, India, his family moved to California when he was four. Over the course of his career, Chahal founded multiple internet advertising companies, which he later sold for great profits. One of his ventures, BlueLithium was sold to Yahoo for $300 million in 2007. Since then, Chahal has founded many other companies which...